Forum

[DarloJason]

We’ve hired an analyst, full-time. Why not appoint a media manager who has a recent communications background? A sports journalism degree, PR degree, comms degree. All would have had up to date training and earned a qualification in aspects such as media law, crisis comms, PR, match reports, Adobe platforms etc etc.

Yes it’s money, but it’s value in the long run. When social media is managed correctly it can make money.

Would you be able to provide some projections as to how the cost of a media manager would be offset through the revenue generated through social media?

If you think really hard Jason, really really hard, I’m sure you’ll be able to work this one out for yourself. It’s common knowledge and Google is littered with proven-examples.

It won't be that hard to provide some really solid examples then, it's your suggestion, you clearly want the best for the club and to move it forwards. Given what's already in place, how is this new role going to be self funding and then make additional revenue on top?

[BM1883]

We’ve hired an analyst, full-time. Why not appoint a media manager who has a recent communications background? A sports journalism degree, PR degree, comms degree. All would have had up to date training and earned a qualification in aspects such as media law, crisis comms, PR, match reports, Adobe platforms etc etc.

Yes it’s money, but it’s value in the long run. When social media is managed correctly it can make money.

Would you be able to provide some projections as to how the cost of a media manager would be offset through the revenue generated through social media?

If you think really hard Jason, really really hard, I’m sure you’ll be able to work this one out for yourself. It’s common knowledge and Google is littered with proven-examples.

It won't be that hard to provide some really solid examples then, it's your suggestion, you clearly want the best for the club and to move it forwards. Given what's already in place, how is this new role going to be self funding and then make additional revenue on top?

[darloed19]

We’ve hired an analyst, full-time. Why not appoint a media manager who has a recent communications background? A sports journalism degree, PR degree, comms degree. All would have had up to date training and earned a qualification in aspects such as media law, crisis comms, PR, match reports, Adobe platforms etc etc.

Yes it’s money, but it’s value in the long run. When social media is managed correctly it can make money.

Would you be able to provide some projections as to how the cost of a media manager would be offset through the revenue generated through social media?

If you think really hard Jason, really really hard, I’m sure you’ll be able to work this one out for yourself. It’s common knowledge and Google is littered with proven-examples.

It won't be that hard to provide some really solid examples then, it's your suggestion, you clearly want the best for the club and to move it forwards. Given what's already in place, how is this new role going to be self funding and then make additional revenue on top?

Appointing a social media manager, who either has proven experience or is a recent graduate (for example a sports journalism, comms and marketing degree etc) would be way more beneficial for the club than the current setup. In most cases they would have gained qualification by completing modules such as Public Relations, Marketing, Media Law etc.

I have first hand experience of this being implemented within an EFL club.

Here’s a few examples / ideas.

During the summer break you approach a graphic designer, the club already have one as a contact who provides the current stuff, to my understanding for free. You ask them to make a selection of graphics that are individually customised for Twitter (landscape) and Instagram (portrait). These templates can then be edited by the media manager or media assistant throughout the whole season. Doesn’t require any skills to edit. Can be taught in a few hours. Examples of this would be half-time graphics, full-time, player of the match, added time graphics etc. Roughly this can total around 20 graphics during a game.

Within the graphics you would have the common things, club badges, league logo etc. You can then approach companies offering a commercial package to promote them. For example, YouFibre could be the Player of the Match sponsor for the 23/24 campaign. On Twitter you would have the YouFibre logo embedded into the match graphics. On Instagram you would use the business function to set up all the posts as ‘paid-partnerships with YouFibre”. This generates brand exposure for YouFibre as well as the option for affiliate links. You can also post in-game photos of the players and attach web links to the club shops for various items the players are wearing, top, shorts etc = revenue.

This can be repeated for various graphics. Local watch company in Darlington? Approach them to sponsor the added time graphics etc. Brand exposure.

New signing teasers, high levels of engagement. Currently we post a tweet about 30 minutes before the signing announcement using a clock and eyes emoji. Poor. It’s time to be creative.

Twitter is littered with creative and engaging posts from football clubs when they announce new signings. Research Burnley FC. Of course the production quality won’t be as high vs a team in the NLN, but it’s rewarding to think outside the box.

Remember the Mark Beck announcement? Some idiot (me) decided to wade through a beck, hang up a Darlo shirt on a tree and create a short video panning to the shirt as a signing teaser. Was it fantastic? No. Am I saying I have all the answers? No. However, Did it generate high levels of engagement? Yes.

Each year, typically over the summer break, the club will download their analytics across each social media platform to then document in a commercial pack to try and entice sponsorship. Pretty sure previous versions are documented online.

You guessed it, the higher the engagement the more exciting the proposition is to the prospective company. Social media is so important for this reason.

I’ve already spent too much time on this, but in the most respectful way our current media manager has probably never touched Adobe software, aren’t media law trained, aren’t PR trained and know how to diffuse situations. In my opinion.

This isn’t a personal attack, but you wouldn’t for example alienate women from applying for a job in an official club statement if 1. You had proof read your work and 2. Had some understanding of PR.

Social media is the clubs voice to the fans. When used correctly it can be financially viable. There’s so much more I can say but hopefully that opens your eyes a little.

Just because someone proposes an idea that may appear unknown territory to you, doesn’t mean it’s wrong.

I’m pretty sure one of the social media team is a business teacher and the other is a sports reporter

[BM1883]

Would you be able to provide some projections as to how the cost of a media manager would be offset through the revenue generated through social media?

If you think really hard Jason, really really hard, I’m sure you’ll be able to work this one out for yourself. It’s common knowledge and Google is littered with proven-examples.

It won't be that hard to provide some really solid examples then, it's your suggestion, you clearly want the best for the club and to move it forwards. Given what's already in place, how is this new role going to be self funding and then make additional revenue on top?

Appointing a social media manager, who either has proven experience or is a recent graduate (for example a sports journalism, comms and marketing degree etc) would be way more beneficial for the club than the current setup. In most cases they would have gained qualification by completing modules such as Public Relations, Marketing, Media Law etc.

I have first hand experience of this being implemented within an EFL club.

Here’s a few examples / ideas.

During the summer break you approach a graphic designer, the club already have one as a contact who provides the current stuff, to my understanding for free. You ask them to make a selection of graphics that are individually customised for Twitter (landscape) and Instagram (portrait). These templates can then be edited by the media manager or media assistant throughout the whole season. Doesn’t require any skills to edit. Can be taught in a few hours. Examples of this would be half-time graphics, full-time, player of the match, added time graphics etc. Roughly this can total around 20 graphics during a game.

Within the graphics you would have the common things, club badges, league logo etc. You can then approach companies offering a commercial package to promote them. For example, YouFibre could be the Player of the Match sponsor for the 23/24 campaign. On Twitter you would have the YouFibre logo embedded into the match graphics. On Instagram you would use the business function to set up all the posts as ‘paid-partnerships with YouFibre”. This generates brand exposure for YouFibre as well as the option for affiliate links. You can also post in-game photos of the players and attach web links to the club shops for various items the players are wearing, top, shorts etc = revenue.

This can be repeated for various graphics. Local watch company in Darlington? Approach them to sponsor the added time graphics etc. Brand exposure.

New signing teasers, high levels of engagement. Currently we post a tweet about 30 minutes before the signing announcement using a clock and eyes emoji. Poor. It’s time to be creative.

Twitter is littered with creative and engaging posts from football clubs when they announce new signings. Research Burnley FC. Of course the production quality won’t be as high vs a team in the NLN, but it’s rewarding to think outside the box.

Remember the Mark Beck announcement? Some idiot (me) decided to wade through a beck, hang up a Darlo shirt on a tree and create a short video panning to the shirt as a signing teaser. Was it fantastic? No. Am I saying I have all the answers? No. However, Did it generate high levels of engagement? Yes.

Each year, typically over the summer break, the club will download their analytics across each social media platform to then document in a commercial pack to try and entice sponsorship. Pretty sure previous versions are documented online.

You guessed it, the higher the engagement the more exciting the proposition is to the prospective company. Social media is so important for this reason.

I’ve already spent too much time on this, but in the most respectful way our current media manager has probably never touched Adobe software, aren’t media law trained, aren’t PR trained and know how to diffuse situations. In my opinion.

This isn’t a personal attack, but you wouldn’t for example alienate women from applying for a job in an official club statement if 1. You had proof read your work and 2. Had some understanding of PR.

Social media is the clubs voice to the fans. When used correctly it can be financially viable. There’s so much more I can say but hopefully that opens your eyes a little.

Just because someone proposes an idea that may appear unknown territory to you, doesn’t mean it’s wrong.

I’m pretty sure one of the social media team is a business teacher and the other is a sports reporter

Firstly i’d like to think you’re 100% sure because it’s yourself who’s the business teacher?

Secondly, the great work by the social media volunteers is limited as they are not employed by the club on a full-time basis. They have to balance and prioritise their full-time jobs over the club.

My argument is for somebody who is qualified to be employed full-time.

[darloed19]

If you think really hard Jason, really really hard, I’m sure you’ll be able to work this one out for yourself. It’s common knowledge and Google is littered with proven-examples.

It won't be that hard to provide some really solid examples then, it's your suggestion, you clearly want the best for the club and to move it forwards. Given what's already in place, how is this new role going to be self funding and then make additional revenue on top?

Appointing a social media manager, who either has proven experience or is a recent graduate (for example a sports journalism, comms and marketing degree etc) would be way more beneficial for the club than the current setup. In most cases they would have gained qualification by completing modules such as Public Relations, Marketing, Media Law etc.

I have first hand experience of this being implemented within an EFL club.

Here’s a few examples / ideas.

During the summer break you approach a graphic designer, the club already have one as a contact who provides the current stuff, to my understanding for free. You ask them to make a selection of graphics that are individually customised for Twitter (landscape) and Instagram (portrait). These templates can then be edited by the media manager or media assistant throughout the whole season. Doesn’t require any skills to edit. Can be taught in a few hours. Examples of this would be half-time graphics, full-time, player of the match, added time graphics etc. Roughly this can total around 20 graphics during a game.

Within the graphics you would have the common things, club badges, league logo etc. You can then approach companies offering a commercial package to promote them. For example, YouFibre could be the Player of the Match sponsor for the 23/24 campaign. On Twitter you would have the YouFibre logo embedded into the match graphics. On Instagram you would use the business function to set up all the posts as ‘paid-partnerships with YouFibre”. This generates brand exposure for YouFibre as well as the option for affiliate links. You can also post in-game photos of the players and attach web links to the club shops for various items the players are wearing, top, shorts etc = revenue.

This can be repeated for various graphics. Local watch company in Darlington? Approach them to sponsor the added time graphics etc. Brand exposure.

New signing teasers, high levels of engagement. Currently we post a tweet about 30 minutes before the signing announcement using a clock and eyes emoji. Poor. It’s time to be creative.

Twitter is littered with creative and engaging posts from football clubs when they announce new signings. Research Burnley FC. Of course the production quality won’t be as high vs a team in the NLN, but it’s rewarding to think outside the box.

Remember the Mark Beck announcement? Some idiot (me) decided to wade through a beck, hang up a Darlo shirt on a tree and create a short video panning to the shirt as a signing teaser. Was it fantastic? No. Am I saying I have all the answers? No. However, Did it generate high levels of engagement? Yes.

Each year, typically over the summer break, the club will download their analytics across each social media platform to then document in a commercial pack to try and entice sponsorship. Pretty sure previous versions are documented online.

You guessed it, the higher the engagement the more exciting the proposition is to the prospective company. Social media is so important for this reason.

I’ve already spent too much time on this, but in the most respectful way our current media manager has probably never touched Adobe software, aren’t media law trained, aren’t PR trained and know how to diffuse situations. In my opinion.

This isn’t a personal attack, but you wouldn’t for example alienate women from applying for a job in an official club statement if 1. You had proof read your work and 2. Had some understanding of PR.

Social media is the clubs voice to the fans. When used correctly it can be financially viable. There’s so much more I can say but hopefully that opens your eyes a little.

Just because someone proposes an idea that may appear unknown territory to you, doesn’t mean it’s wrong.

I’m pretty sure one of the social media team is a business teacher and the other is a sports reporter

Firstly i’d like to think you’re 100% sure because it’s yourself who’s the business teacher?

Secondly, the great work by the social media volunteers is limited as they are not employed by the club on a full-time basis. They have to balance and prioritise their full-time jobs over the club.

My argument is for somebody who is qualified to be employed full-time.

More the fact just looking at their twitter bios. Also yeah agree trying to balance both is probably challenging and time restricted, but unfortunately budget restrictions limit marketing as it is not valued as much as the playing squad.

[DarloJason]

If you think really hard Jason, really really hard, I’m sure you’ll be able to work this one out for yourself. It’s common knowledge and Google is littered with proven-examples.

It won't be that hard to provide some really solid examples then, it's your suggestion, you clearly want the best for the club and to move it forwards. Given what's already in place, how is this new role going to be self funding and then make additional revenue on top?

Appointing a social media manager, who either has proven experience or is a recent graduate (for example a sports journalism, comms and marketing degree etc) would be way more beneficial for the club than the current setup. In most cases they would have gained qualification by completing modules such as Public Relations, Marketing, Media Law etc.

I have first hand experience of this being implemented within an EFL club.

Here’s a few examples / ideas.

During the summer break you approach a graphic designer, the club already have one as a contact who provides the current stuff, to my understanding for free. You ask them to make a selection of graphics that are individually customised for Twitter (landscape) and Instagram (portrait). These templates can then be edited by the media manager or media assistant throughout the whole season. Doesn’t require any skills to edit. Can be taught in a few hours. Examples of this would be half-time graphics, full-time, player of the match, added time graphics etc. Roughly this can total around 20 graphics during a game.

Within the graphics you would have the common things, club badges, league logo etc. You can then approach companies offering a commercial package to promote them. For example, YouFibre could be the Player of the Match sponsor for the 23/24 campaign. On Twitter you would have the YouFibre logo embedded into the match graphics. On Instagram you would use the business function to set up all the posts as ‘paid-partnerships with YouFibre”. This generates brand exposure for YouFibre as well as the option for affiliate links. You can also post in-game photos of the players and attach web links to the club shops for various items the players are wearing, top, shorts etc = revenue.

This can be repeated for various graphics. Local watch company in Darlington? Approach them to sponsor the added time graphics etc. Brand exposure.

New signing teasers, high levels of engagement. Currently we post a tweet about 30 minutes before the signing announcement using a clock and eyes emoji. Poor. It’s time to be creative.

Twitter is littered with creative and engaging posts from football clubs when they announce new signings. Research Burnley FC. Of course the production quality won’t be as high vs a team in the NLN, but it’s rewarding to think outside the box.

Remember the Mark Beck announcement? Some idiot (me) decided to wade through a beck, hang up a Darlo shirt on a tree and create a short video panning to the shirt as a signing teaser. Was it fantastic? No. Am I saying I have all the answers? No. However, Did it generate high levels of engagement? Yes.

Each year, typically over the summer break, the club will download their analytics across each social media platform to then document in a commercial pack to try and entice sponsorship. Pretty sure previous versions are documented online.

You guessed it, the higher the engagement the more exciting the proposition is to the prospective company. Social media is so important for this reason.

I’ve already spent too much time on this, but in the most respectful way our current media manager has probably never touched Adobe software, aren’t media law trained, aren’t PR trained and know how to diffuse situations. In my opinion.

This isn’t a personal attack, but you wouldn’t for example alienate women from applying for a job in an official club statement if 1. You had proof read your work and 2. Had some understanding of PR.

Social media is the clubs voice to the fans. When used correctly it can be financially viable. There’s so much more I can say but hopefully that opens your eyes a little.

Just because someone proposes an idea that may appear unknown territory to you, doesn’t mean it’s wrong.

I’m pretty sure one of the social media team is a business teacher and the other is a sports reporter

Firstly i’d like to think you’re 100% sure because it’s yourself who’s the business teacher?

Secondly, the great work by the social media volunteers is limited as they are not employed by the club on a full-time basis. They have to balance and prioritise their full-time jobs over the club.

My argument is for somebody who is qualified to be employed full-time.

I don't think your argument stacks up as you wouldn't be able to cover the staffing costs, let alone make any additional income on top.

[darlo_baron]

I think a lot of the reaction to the forum has been over the top.

Firstly, the sound quality was a direct result of the incompetence of the venue. On arrival, I was greeted with the board, volunteers etc rearranging the entire room as the hotel had informed them last minute the speakers didn’t work on one side of the room with no fix possible. I won’t get into the shambles of the bar as that’s irrelevant. It’s testament to the hard work of the volunteers that it actually managed to get streamed at all based on this.

Secondly, I thought the manager equipped himself well given the circumstances coming into the event. Yes, the comment regarding never losing by more than 2 seems off given its inaccuracy, but I thought we gained a clear insight into why they’ve made decisions regarding formation etc. It was also interesting to hear that Middlesbrough didn’t rate AA and were concerned about the standard of training their loanees received, which has now changed. At the end of the day, he needs to back himself and I don’t think people would have been satisfied unless he was on his hands and knees grovelling.

Do I think he could have had a different approach in the media after the game? 100% yes, but I’d also agree we have some huge games coming up and he will have to try and move on from it even if the fans won’t forget it in a hurry.

I would, however, agree that the ramble from one board member about players jobs etc as an excuse for Tuesday was utterly ridiculous and helped nobody, particularly the manager, who had just spoken about how it wasn’t acceptable. We are in a division littered with semi pro footballers and his comments were jarring, especially given attendees on the evening had attended the game on Tuesday.

I also think the reaction, mainly on social media, regarding a mid season BTB is ridiculous. I’m not planning on backing it as I put enough in, but it’s there for people who will. If it pulls enough in to bring a player in then nobody will complain.

Positives from the evening, that have been completely overlooked, was progression on the ground (albeit slow) where it appears we have met the criteria for the local plan and will be looking at costing in the near future.

It seems we are developing a very close relationship with Middlesbrough and their analytics department, which is an area that blatantly needed strengthening under the previous management.

It also seems that there is a possibility we haven’t seen the last of Kieran Burton who wanted to stay, so hopefully something can be done there. He is a complete upgrade on Sukar, who for reasons unknown to myself, is seen as the second coming of Christ by some of our fan base.

Finally, Gowling has expressed a desire for more social media to come from the club, be it a presence at training or other things which hopefully can be addressed (cost effectively) going forward.

There has been some exceptionally valid points raised on this forum since Tuesday but it’s my personal opinion that some of the reaction to tonight has been unfair. It’s only a decade ago we had an owners who communicated nothing to the supporters, other than threats via programme notes. We’ve had two forums in 2 months, one face to face. That’s not to say our board and management aren’t accountable but I highly doubt many football clubs would be hosting forums on that regular a basis and one being 3 days after being pumped 8-0.

[jjljks]

Given up as well, could hear Stu but anyone on the front table was like being underwater. Appreciate the effort but England game for me

Hardly worth it either!

[Darlobill]

The club could really help itself with communication. For a club like ours, the news that we are providing accommodation is a big plus. What's wrong with a news story on the website about this? Looking at other club website news, this is the sort of thing provided, particularly as DJ said that players travelling doesn't work, so a step to address this so that we can recruit players from further afield is big for us. So promote it!

Did they say who is paying for the accommodation and how much?

[Emdubya]

I think a lot of the reaction to the forum has been over the top.

Firstly, the sound quality was a direct result of the incompetence of the venue. On arrival, I was greeted with the board, volunteers etc rearranging the entire room as the hotel had informed them last minute the speakers didn’t work on one side of the room with no fix possible. I won’t get into the shambles of the bar as that’s irrelevant. It’s testament to the hard work of the volunteers that it actually managed to get streamed at all based on this.

Secondly, I thought the manager equipped himself well given the circumstances coming into the event. Yes, the comment regarding never losing by more than 2 seems off given its inaccuracy, but I thought we gained a clear insight into why they’ve made decisions regarding formation etc. It was also interesting to hear that Middlesbrough didn’t rate AA and were concerned about the standard of training their loanees received, which has now changed. At the end of the day, he needs to back himself and I don’t think people would have been satisfied unless he was on his hands and knees grovelling.

Do I think he could have had a different approach in the media after the game? 100% yes, but I’d also agree we have some huge games coming up and he will have to try and move on from it even if the fans won’t forget it in a hurry.

I would, however, agree that the ramble from one board member about players jobs etc as an excuse for Tuesday was utterly ridiculous and helped nobody, particularly the manager, who had just spoken about how it wasn’t acceptable. We are in a division littered with semi pro footballers and his comments were jarring, especially given attendees on the evening had attended the game on Tuesday.

I also think the reaction, mainly on social media, regarding a mid season BTB is ridiculous. I’m not planning on backing it as I put enough in, but it’s there for people who will. If it pulls enough in to bring a player in then nobody will complain.

Positives from the evening, that have been completely overlooked, was progression on the ground (albeit slow) where it appears we have met the criteria for the local plan and will be looking at costing in the near future.

It seems we are developing a very close relationship with Middlesbrough and their analytics department, which is an area that blatantly needed strengthening under the previous management.

It also seems that there is a possibility we haven’t seen the last of Kieran Burton who wanted to stay, so hopefully something can be done there. He is a complete upgrade on Sukar, who for reasons unknown to myself, is seen as the second coming of Christ by some of our fan base.

Finally, Gowling has expressed a desire for more social media to come from the club, be it a presence at training or other things which hopefully can be addressed (cost effectively) going forward.

There has been some exceptionally valid points raised on this forum since Tuesday but it’s my personal opinion that some of the reaction to tonight has been unfair. It’s only a decade ago we had an owners who communicated nothing to the supporters, other than threats via programme notes. We’ve had two forums in 2 months, one face to face. That’s not to say our board and management aren’t accountable but I highly doubt many football clubs would be hosting forums on that regular a basis and one being 3 days after being pumped 8-0.

Thanks for that Baron.Good to hear it from someone that was there and who doesn’t have an agenda.

[Darlofan97]

DJ chucking Alun under the bus over his tactics & standard of training.

Not a good look.

[Quakers2009]

It won't be that hard to provide some really solid examples then, it's your suggestion, you clearly want the best for the club and to move it forwards. Given what's already in place, how is this new role going to be self funding and then make additional revenue on top?

Appointing a social media manager, who either has proven experience or is a recent graduate (for example a sports journalism, comms and marketing degree etc) would be way more beneficial for the club than the current setup. In most cases they would have gained qualification by completing modules such as Public Relations, Marketing, Media Law etc.

I have first hand experience of this being implemented within an EFL club.

Here’s a few examples / ideas.

During the summer break you approach a graphic designer, the club already have one as a contact who provides the current stuff, to my understanding for free. You ask them to make a selection of graphics that are individually customised for Twitter (landscape) and Instagram (portrait). These templates can then be edited by the media manager or media assistant throughout the whole season. Doesn’t require any skills to edit. Can be taught in a few hours. Examples of this would be half-time graphics, full-time, player of the match, added time graphics etc. Roughly this can total around 20 graphics during a game.

Within the graphics you would have the common things, club badges, league logo etc. You can then approach companies offering a commercial package to promote them. For example, YouFibre could be the Player of the Match sponsor for the 23/24 campaign. On Twitter you would have the YouFibre logo embedded into the match graphics. On Instagram you would use the business function to set up all the posts as ‘paid-partnerships with YouFibre”. This generates brand exposure for YouFibre as well as the option for affiliate links. You can also post in-game photos of the players and attach web links to the club shops for various items the players are wearing, top, shorts etc = revenue.

This can be repeated for various graphics. Local watch company in Darlington? Approach them to sponsor the added time graphics etc. Brand exposure.

New signing teasers, high levels of engagement. Currently we post a tweet about 30 minutes before the signing announcement using a clock and eyes emoji. Poor. It’s time to be creative.

Twitter is littered with creative and engaging posts from football clubs when they announce new signings. Research Burnley FC. Of course the production quality won’t be as high vs a team in the NLN, but it’s rewarding to think outside the box.

Remember the Mark Beck announcement? Some idiot (me) decided to wade through a beck, hang up a Darlo shirt on a tree and create a short video panning to the shirt as a signing teaser. Was it fantastic? No. Am I saying I have all the answers? No. However, Did it generate high levels of engagement? Yes.

Each year, typically over the summer break, the club will download their analytics across each social media platform to then document in a commercial pack to try and entice sponsorship. Pretty sure previous versions are documented online.

You guessed it, the higher the engagement the more exciting the proposition is to the prospective company. Social media is so important for this reason.

I’ve already spent too much time on this, but in the most respectful way our current media manager has probably never touched Adobe software, aren’t media law trained, aren’t PR trained and know how to diffuse situations. In my opinion.

This isn’t a personal attack, but you wouldn’t for example alienate women from applying for a job in an official club statement if 1. You had proof read your work and 2. Had some understanding of PR.

Social media is the clubs voice to the fans. When used correctly it can be financially viable. There’s so much more I can say but hopefully that opens your eyes a little.

Just because someone proposes an idea that may appear unknown territory to you, doesn’t mean it’s wrong.

I’m pretty sure one of the social media team is a business teacher and the other is a sports reporter

Firstly i’d like to think you’re 100% sure because it’s yourself who’s the business teacher?

Secondly, the great work by the social media volunteers is limited as they are not employed by the club on a full-time basis. They have to balance and prioritise their full-time jobs over the club.

My argument is for somebody who is qualified to be employed full-time.

I don't think your argument stacks up as you wouldn't be able to cover the staffing costs, let alone make any additional income on top.

As opposed to doing none of the above things to generate further revenue for the club and paying someone a salary anyway?

[theoriginalfatcat]

Was it Craig Morley who was brought in as someone who could earn the club more money than his salary but it turned out that he couldn’t?

[LoidLucan]

I don't think the aftermath of this public forum will do anyone much good at all and i mean club, board, staff, management and players.

Accusations against people not there to defend themselves is not a great path to go down. And I see stuff like "It was also interesting to hear that Middlesbrough didn’t rate AA and were concerned about the standard of training their loanees received, which has now changed" is already being hotly disputed by people involved at the club at the time.

I don't think it's appropriate to start throwing around quite damaging accusations like this in a public setting such as this when you're only getting one side of the story. We should be better than that. It has already been met with counter-accusations of deflection tactics.

It's unfair and I don't think it will help the club's cause at this very difficult time. It's the last thing we need right now.

[spen666]

DJ chucking Alun under the bus over his tactics & standard of training.

Not a good look.

IF DJ did chuck AA under the bus over his tactics and training, then it begs the question why DJ gave AA a new 2 year contract ?

It seems to reflect very badly on DJs decision making and control to extend a contract of someone in those circumstances

[Darlofan97]

I don't think the aftermath of this public forum will do anyone much good at all and i mean club, board, staff, management and players.

Accusations against people not there to defend themselves is not a great path to go down. And I see stuff like "It was also interesting to hear that Middlesbrough didn’t rate AA and were concerned about the standard of training their loanees received, which has now changed" is already being hotly disputed by people involved at the club at the time.

I don't think it's appropriate to start throwing around quite damaging accusations like this in a public setting such as this when you're only getting one side of the story. We should be better than that and so shoukd Danny Rose.. It has already been met with counter-accusations of deflection tactics.

It's unfair and I don't think it will help the club's cause at this very difficult time. It's the last thing we need right now.

It was DJ who said it.

He said that Middlesbrough had concerns over sending us players under Alun as the training was poor and we didn’t work on shape or set-pieces.

[QUAKERMAN2]

DJ chucking Alun under the bus over his tactics & standard of training.

Not a good look.

Yes but Purver and Lambert were also critical over tactics etc.

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[darlo_baron]

I don't think the aftermath of this public forum will do anyone much good at all and i mean club, board, staff, management and players.

Accusations against people not there to defend themselves is not a great path to go down. And I see stuff like "It was also interesting to hear that Middlesbrough didn’t rate AA and were concerned about the standard of training their loanees received, which has now changed" is already being hotly disputed by people involved at the club at the time.

I don't think it's appropriate to start throwing around quite damaging accusations like this in a public setting such as this when you're only getting one side of the story. We should be better than that. It has already been met with counter-accusations of deflection tactics.

It's unfair and I don't think it will help the club's cause at this very difficult time. It's the last thing we need right now.

What do people want? The closed shop these people get accused of or the truth?

Prior to AA getting sacked half the fan base was crying about a lack of analytics and former players said there was no game plan. DJ says similar in a forum and everybody gets their backs up, simply because we’re third bottom.

[LoidLucan]

It's really poor judgement in my view to chuck claims like this into a public forum organised by the club. And "the truth" of it is already being disputed.

[darlo_baron]

By people who have a vested interest in saying that. They’re hardly going to come out and agree.

[Quakers2009]

Was it Craig Morley who was brought in as someone who could earn the club more money than his salary but it turned out that he couldn’t?

Morley was brought in as Commercial Director, so a slight difference.

[LoidLucan]

If these concerns really were "the truth" of it re AA, then it really would beg the question of why a big contract extension was handed out and why this manager with major concerns around him was handed the budget for another crack of the whip this season. Surely if there were these huge issues surrounding the manager that everyone knew about, you wouldn't keep him especially after that run of form.

[Darlofan97]

DJ chucking Alun under the bus over his tactics & standard of training.

Not a good look.

Yes but Purver and Lambert were also critical over tactics etc.

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Lambert wasn’t.

They also aren’t the CEO.

[Darlofan97]

I don't think the aftermath of this public forum will do anyone much good at all and i mean club, board, staff, management and players.

Accusations against people not there to defend themselves is not a great path to go down. And I see stuff like "It was also interesting to hear that Middlesbrough didn’t rate AA and were concerned about the standard of training their loanees received, which has now changed" is already being hotly disputed by people involved at the club at the time.

I don't think it's appropriate to start throwing around quite damaging accusations like this in a public setting such as this when you're only getting one side of the story. We should be better than that. It has already been met with counter-accusations of deflection tactics.

It's unfair and I don't think it will help the club's cause at this very difficult time. It's the last thing we need right now.

What do people want? The closed shop these people get accused of or the truth?

Prior to AA getting sacked half the fan base was crying about a lack of analytics and former players said there was no game plan. DJ says similar in a forum and everybody gets their backs up, simply because we’re third bottom.

DJ is also the CEO & should know better than to discredit someone who he worked with for 4 years.

[Quakers2009]

I don't think the aftermath of this public forum will do anyone much good at all and i mean club, board, staff, management and players.

Accusations against people not there to defend themselves is not a great path to go down. And I see stuff like "It was also interesting to hear that Middlesbrough didn’t rate AA and were concerned about the standard of training their loanees received, which has now changed" is already being hotly disputed by people involved at the club at the time.

I don't think it's appropriate to start throwing around quite damaging accusations like this in a public setting such as this when you're only getting one side of the story. We should be better than that. It has already been met with counter-accusations of deflection tactics.

It's unfair and I don't think it will help the club's cause at this very difficult time. It's the last thing we need right now.

What do people want? The closed shop these people get accused of or the truth?

Prior to AA getting sacked half the fan base was crying about a lack of analytics and former players said there was no game plan. DJ says similar in a forum and everybody gets their backs up, simply because we’re third bottom.

There's a difference.

To go public as the CEO and apparently say that Middlesbrough didn't rate AA, and that they were worried about the level of training for their players, is so unprofessional and unnecessary.

AAs time with us ran it's course, but he did stabilise the club and bring in a lot of revenue through player-sales and cup-runs, so perhaps DJ needs to remember that before going for one of his ex-employees.

[Darlopartisan]

Couldn’t listen last night, can someone summered last night’s event., thanks v

[LoidLucan]

I don't know what AA's plans are going forward but he may well be wanting to get back into management/coaching. And no-one wants this kind of reputational harm inflicted on them especially when they can't put their side of the story. It's bad enough when it's done on social media without it happening in a football club's public forum. I'm sorry but it's just not right or fair and there could yet be further fallout.

[lo36789]

What do people want? The closed shop these people get accused of or the truth?

I think unless you say what people have decided they want them they aren't happy to be honest.

That is probably the long and short of it.

[Quakers2009]

What do people want? The closed shop these people get accused of or the truth?

I think unless you say what people have decided they want them they aren't happy to be honest.

That is probably the long and short of it.

Bollocks.

[CrazyDarlo]

DJ chucking Alun under the bus over his tactics & standard of training.

Not a good look.

Yes but Purver and Lambert were also critical over tactics etc.

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Lambert wasn’t.

They also aren’t the CEO.

In an interview with the Non League paper he said “We didn’t really have a game plan. Al just said go out and play and enjoy yourself”. He wasn’t trying to be critical but it’s damming nevertheless.